American Moms sure do seem to visit social media sites often and they are becoming very tech savvy and digitally minded these days.
Listening to moms is a brand's smart start to a successful marketing plan. We moms are master marketers, we know what we want and want it now. We can be found using the latest devices and usually more that one at a time in our work and in our home. Even the mom in the home has become the media manager and planner of her household via digital and social media.
Mommy bloggers have emerged as a force to be considered experts in their niches, many mothers and even moms to be get their parenting advice via a blog these days rather than another website.
If you are a mom that is not connected digitally these days, it's time girl. Our children are connected to social media at the hip, to keep up with them we have to learn to outsmart them. As a tech savvy mother, I have taught myself how to use all the devices that my 3 kids are using, I know what they are doing, watching or texting at all times. Not trying to smother them, just trying to keep them safe in this crazy world now.
Join me next week for some more social media savvy ~~